50 Years of ground breaking research to usher in a new era of Skin Care. Maximize results of your skin care routine by up to 5 times* and repair the look of multiple skin issues in one go with Anew Essentials Super Serum.
Inspired by 2013 Nobel Prize winning research, AVON is the first to discover the "missing link" to boost skin performance by reactivating the ESSENTIAL transporter protein to enhance delivery of critical nutrients and make your skin care products work better with amplified results**
The activity and productivity of skin cells decline with age and multiple skin concerns like dehydration, darkness and advanced aging signs will appear. AVON Skincare Institute (ASI) has identified the key transporter protein that plays a critical role and impact on skin appearance of youth. Anew Essential Super Serum is formulated with exclusive patent pending YouthID complex that works on transporter protein to enhance delivery of critical nutrients to skin and maximize results of your skin care routine. 93% of women tested shows dramatically improvement on overall skin appearance in 2 weeks***
Gentle for all skin types including sensitive skin. Allergy tested. Hypoallergenic. Dermatologist tested.
*Based on clinical moisturization study with Anew White Day Cream
**Based on in-Vitro testing result
***Based on those who expressed an opinion in consumer test
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I feel naked when I don't have it. It's the perfect everyday serum. It doesn't feel sticky even on humid days. The consistency is just right when applying after that satisfying shower. When I'm too lazy to do anything, I go straight to applying this as my only regimen at night. It does the work.
Apply daily on clean, dry skin in the morning and evening, use two pumps of the serum, smoothing it evenly over your skin with your fingertips. Once it is absorbed, apply your routine serum or moisturizer for optimal results.