Avon Expands Its Make-up +Care Range, Make-up That Treats You Well

Avon Expands Its Make-up +Care Range,
Make-up That Treats You Well
The NEW Hydramatic Shine Lipstick delivers the perfect shining color together
with a lip-smoothing hydrating hyaluronic core

Mimiyuuuh is the face of Avon’s multi-benefit Make-up + Care Range — now including the NEW Hydramatic Shine Lipstick


MANILA, PHILIPPINES – Avon continues its streak of encouraging women to embrace their power with the new and exciting Make-up +Care Range—an innovative collection that redefines beauty and goes beyond traditional make-up. This multi-benefit make-up line is designed to transform your beauty routine with an infusion of active skincare ingredients, improving skin instantly and even after you take it off, as it helps to treat, perfect and protect.


To celebrate the expansion of the Make-up +Care collection, Avon is proud to introduce vlogger Mimiyuuuh as its face.


“I’m so excited to be part of a brand that believes in the power of beauty to improve the lives of everyone. Totoo ito sa bagong Avon Make-up +Care Range, na gawa para sa lahat, kahit ano ang look o skin tone nila. At may skincare pa. I can’t wait to share my makeup adventures with you all,” says Mimiyuuuh.


“At Avon, we believe that beauty is more than what meets the eye. That’s why we are excited to introduce the latest addition to our Make-up +Care Range—the Hydramatic Shine Lipstick. We look forward to seeing our customers enjoy this world-class innovation and experience its benefits,” says Anna Garces, the head of marketing for Avon PH and APAC.

Introducing the NEW Avon Hydramatic Shine Lipstick: Perfect Shining Colour + Hydrating Hyaluronic Core, All In One

Discover a revolution in lip color and care and experience luxurious mirror-like shine lips with the NEW Avon Hydramatic Shine Lipstick available in 10 shades—from the everyday-wear Hydra Shine Mauve Crème or Nude to the striking  Hydra Shine Scarlet.


As caring as its sister – Hydramatic Matte – Hydramatic Shine is made with more than 50% transformative ingredients. It treats your lips to a combination of hydration, plumpness and smoothness – both instantly and over time – giving you the perfect confidence-boosting pout. Achieve the perfect and hydrated look every time with its easy and precise application.


Infused with hyaluronic acid and glycerin in its unique hydrating core, Avon Hydramatic Shine Lipstick helps smoothen the lips and reduce the appearance of fine lines, whilst its outer core delivers intense color, making Hydramatic Shine Lipstick as hydrating and nourishing as it is vibrant and bold.



Feel confident with a lipstick that is designed to  give a full color payoff, and perfected with a formulation that strengthens the lip moisture barrier and offers SPF 20 protection.


The Hydramatic Shine Lipstick is just one of the exciting products of the new Avon Make-up +Care Range. This new line includes the Hydramatic Matte Lipstick, the first of its kind in the world with a hydrating hyaluronic core, now available in two new shades: Hydra Berry and Hydra Honey. Lastly, the 3-in-1 Serum Foundation, infused with SPF 30, is the ultimate skin-improving foundation.  This is the key to a perfect glowing complexion, with skin that looks and feels healthier, brighter and smoother, instantly and over time.


Simply put, it’s make-up that treats you well.




The release of the Avon Hydramatic Shine Lipstick Range is the beauty brand’s latest initiative to create positive change for women everywhere. It underscores Avon’s belief that all women deserve to be treated well with respect and care.


The Avon Make-up +Care Range is launched in time for the brand’s International Women’s Day campaign. In line with Avon’s commitment of encouraging individuals to speak out against violence and to shine bright for the women in need, Php 10 will be donated to Avon’s partner organizations that help rescue and rehabilitate survivors of abuse for every Hydramatic Shine Lipstick sold.


Be part of the movement fighting violence against women and girls. #SpeakOutShineBright and discover the full Avon Make-up + Care Range shop now!